Episode 152 : Loyalty Redefined! How to Enrich the Lives of Your Customers – The Unbeatable Strategy

Fred Reichheld is the creator of the Net Promoter system of management, the founder of Bain & Company’s Loyalty practice and the author of five books including The New York Times bestseller, The Ultimate Question 2.0. He is currently a Fellow and Senior Advisory Partner at Bain, where he has worked since 1977. Fred is a frequent speaker …

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